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A CUPRA Retailer

The Challenge

A CUPRA Retailer required resource to provide outbound call follow ups for Lost Leads on Sales enquiries.

Services required from MMUK:

Additional resource

Consistent process

Reactivating sales leads / increasing conversions

The Solution

Structured consistent process for call handling and passing qualified reactivated leads to the Sales Team

Weekly reports tracking penetration rates and identifying reasons for not purchasing etc.

NB: Highlighted the importance of Retailer Sales Teams maximising opportunities to prevent a high defection rate

The Result / ROI

250

Prospects

61%

Successful Connections

12.80%

Penetration Rate

22%

Purchased Elsewhere

Need more info?

Contact us to see how we can support your business.

What They Say…

"MMUK supported with our recent Lost Sales campaign for our SEAT & CUPRA brands and managed to accommodate the campaign at short notice. The team were extremely professional and structured in their approach. Transparent and open lines of communication throughout the campaign with detailed reporting once it was completed, really gave us a detailed understanding of campaign performance and what our prospects had to say. I would highly recommend MMUK for future campaigns."

Leila Pullen, Group 1 Automotive

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