Aftersales Training Events Across the UK

One of the key components of long-term growth is building positive interactions with your customers. Whether you are in the automotive industry, the public sector, or financial services, your initial sale is only the start of a long and mutually beneficial relationship with your client. A customer who trusts you and has good experiences with your company will return time and time again when they need more of the services you provide.

Sometimes, of course, those customers may not be aware of what you can do for them beyond their original transaction. This is what makes after-sales training so important.

Retain More Customers With Effective Aftersales

Your aftersales department plays a vital role in client retention by building positive connections with your customers throughout their journey with your company. Being able to speak with clients once they have already purchased their original product or service plan requires a different skill set from chasing and converting initial leads, and that is what our aftersales training events offer.

Increased Conversion Rates and Revenue

Where many companies go wrong is by adopting a "hard sell" approach to aftersales. Our training experts will show your staff practical and effective techniques for maximising upselling opportunities and improving your chances of conversion.

Improved Customer Retention

Customers like to know that they are valued and that their opinion counts, and this can be worked into your after-sales campaign. We will show your aftersales service advisors how to gather useful feedback and build a positive relationship with your clients while also steering them towards additional products and services.

Remote Aftersales Coaching

Once we have delivered your initial after-sales training event, our job does not stop there. We offer continual support for your sales advisor teams through remote coaching by our expert training staff. This helps your employees reinforce the after-sales skills they have learned and put them into practise.

Tailored Aftersales Training Solutions

All of our aftersales training events are designed to meet the specific needs of your business. If you have a particular requirement that is not described on this page, get in touch with Motor Marketing UK today and let us create a bespoke training solution that works for you.

Why Choose Motor Marketing UK?

There are plenty of reasons to choose us for your after-sales training needs. We bring decades of combined experience to every course, ensuring your service advisers get the benefit of our industry expertise. We provide bespoke training solutions tailored to the unique needs of your business and customers, carefully designed to deliver improvements across a variety of business metrics, from customer retention to increased sales. We have a proven track record in multiple industries, working with companies of every size.

What Our Clients Say…

Of course, you don’t have to take our word for that; these are some original testimonials from past and existing clients, demonstrating the high quality of our aftersales training programmes.

"Steve and Ewan’s communication was exceptional and the generated leads were fed through efficiently."

Neil Relph, Brand Manager, MINI

"A very professional experience with professional end products that we are very happy with. I wouldn't hesitate to use them again."

Sarena Harwood, Group Compliance & Process Manager, Porche

Get in touch

If you need an outbound sales solution that works for you, speak to Motor Marketing UK today. Call us on 0800 043 8113 or send an email to for a free consultation.