A SEAT Retailer

The Challenge

A SEAT Retailer required resource to provide outbound call follow ups for Lost Leads on Sales enquiries.

Services required from MMUK:

Additional resource

Consistent process

Reactivating sales leads / increasing conversions

The Solution

Structured consistent process for call handling and passing qualified reactivated leads to the Sales Team

Weekly reports tracking penetration rates and identifying reasons for not purchasing etc.

NB: Highlighted the importance of Retailer Sales Teams maximising opportunities to prevent a high defection rate

The Result / ROI

734

Prospects

41%

Successful Connections

14.10%

Penetration Rate

15%

Purchased Elsewhere

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