The key to success in the automotive industry is to foster great customer relations. Whether you’re selling rental packages, new and used vehicles, car insurance, or any other service, studies have shown that customer engagement leads to customer satisfaction and, ultimately, to customer loyalty.
This is where a dedicated Customer Relationship Management software package can help. Bespoke CRM systems draw together the various strands of your clients’ user experiences and tie them up in a neat and easy-to-use package. It helps your team guide each customer effortlessly through their journey, helping them make their experience a positive one that leads to more leads and conversions.
When it comes to CRM, there’s no such thing as a one-size-fits-all solution. As one of the UK’s leading providers of CRM software, we know that your system needs to be as unique as your company and your customers. These are just some of the benefits you can expect:
Enhanced User Experience
This is what CRM is all about: making your customers feel more engaged with your company. From their first point of contact to final sales and aftercare, your interactions with your customer are more personal. Every email acknowledges where they are on their customer journey and points them gently in the appropriate direction. Whether it’s an auto-generated email or a call from a customer service representative, your clients will feel that they are important and not just a name and number on your system.
Boost your Productivity
Your bespoke CRM software will help you streamline many of your business processes, making you and your staff more efficient. There’s no more double-handling of work, no more relying on data being passed from one department to another. Teams are seamlessly integrated, meaning sales staff, account personnel, customer service representatives, and more are all working from the same data towards the same goal.
Business Intelligence with Real-Time Reporting and Analytics
What’s the point in having all this customer journey data at your fingertips if you can’t do anything with it? Fortunately for our partners, we provide you with full access to data changes in real time. You can run detailed reports on any aspect of your CRM strategy, whether focusing on a single customer experience, or pulling back to get a high-level view of general customer satisfaction.
Tailored to Meet Your Business Goals
We’ve been in this industry for a while, and we know that no two automotive businesses operate the same. Why, then, would any two automotive businesses need the same tools for managing their customer relations? We design your CRM system from the ground up, working closely with you to create an effective business solution that accurately meets the unique needs of your company.
Leading Service and Support
Our bespoke automotive CRM systems are designed to be intuitive and easy-to-use, but we are also there for you throughout the process. From initial training for your team, to upgrade requests and development, to general queries, we have a dedicated and knowledgeable support staff ready and willing to help you out.
We have been working in the automotive trade for many years, providing our valued business partners with CRM systems of the highest quality. We can do the same for you. Click on the link below to see just a handful of the companies we have worked with in the industry and how we have transformed their customer relations, turning them into an efficient, lead-capturing machine.
Of course, you don’t don’t have to take our word for it—after all, nothing beats seeing a system in operation with your own eyes. We are happy to give you a demonstration of our bespoke automotive CRM package, letting you see for yourself how it can benefit you and your business.
To put together a bespoke automotive CRM package that works for you and your clients, speak to Motor Marketing UK today. Call us on 0800 043 8113 or send an email to firstname.lastname@example.org to arrange a free consultation and demonstration.