Benefits of Outsourcing to a Call Centre

If you are in a client-focused industry, it’s important to you that you deliver the best possible customer experience. Many companies believe that the best way to do this is to keep everything in-house, where they can monitor staff and performance directly. However, this is rarely the most effective way to operate your business. Outsourcing your customer contact division to a dedicated, third-party call centre can drastically improve your company’s efficiency, as well as provide a more positive experience for the customers themselves.

In this article, we will look at six ways that outsourcing to a professional contact centre can benefit your business:

A cost-effective solution

Outsourcing to a call centre is considerably cheaper than keeping everything in-house. Aside from the cost of finding suitable office space and phone infrastructure, you are spared the expense of recruiting, hiring, and training new staff. Call centres can experience high levels of staff turnover, so they have processes in place to ensure rapid replacement of staff, something your own business may not be able to manage.

Scalable and flexible customer care

As your business grows, so too will the volume of incoming and outbound calls. Indeed, the bigger your business, the higher your customers expectations for exemplary service will be. Do you have the time, space, and resources to scale up an internal contact team while also recruiting and training staff for your expanding core business? Professional call centres do, making it a simple matter for them to assign more agents to meet your needs.

The right tools for the job

As an expert in your field, you know what your business needs to stay on the cutting edge of your industry, but can you say the same for the contact centre sector? Like any business, professional call centres have their own analytics tools, bespoke applications, data capture technology, and other tricks of the trade, and they know what gets results. By outsourcing to them, you get all those benefits without further investment on your part.

A better customer experience

This, of course, is at the heart of the matter. Call centre agents are trained and experienced professionals completely dedicated to delivering a first-rate customer experience. While in-house contact centre staff may be required to fulfil other duties, a third-party call centre can concentrate on what’s important—ensuring 100% customer satisfaction.

Focus on your core business

Speaking of what’s important, by outsourcing your customer service role to an external contact centre, you are free to concentrate on the fundamentals of your business. You can let the call centre owners deal with the logistics, human resources, tech infrastructure, data gathering, monitoring, and all the rest of that day-to-day management. Meanwhile, you can make sure your business is doing what it needs to grow.

Better quality control and monitoring

External call centres know that their reputation depends on their performance, which is why they have rigorous quality control systems in place. All calls are recorded and made available for review by management, allowing them to make adjustments that improve the customer experience. They also compile regular reports showing call times and volumes, answer speeds, and more, so you can see that you’re getting value for money.

Get in touch

If you’re ready to outsource your customer service requirements to an external call centre, contact Motor Marketing UK today. Call us on 0800 043 8113 or send an email to to arrange a free consultation and demonstration.